[YOUR PAGEANT NAME] Sponsorship Opportunities

[YOUR PAGEANT NAME] is a [state / local / regional] pageant celebrating [MISSION / VALUES]. Sponsors play a vital role in supporting our contestants, scholarship fund, and event production. In return, sponsors receive visibility to an audience of engaged local families and community members.

Event: [DATE] at [VENUE, CITY] Expected attendance: [NUMBER] Social media reach: [NUMBER] followers across Instagram, Facebook, TikTok

Sponsorship Tiers

Crown Sponsor — $1,500

Our top tier — for businesses that want maximum visibility

• Prominent logo on all printed programs
• Logo on pageant step-and-repeat backdrop (in every photo)
• Emcee mention by name, five times throughout the event
• Dedicated social media post before and after pageant
• Vendor booth in the lobby throughout event
• Framed photograph with titleholder to display in your business
• First right of refusal for next year’s sponsorship
• Two complimentary VIP tickets

Sash Sponsor — $500

Our most popular tier

• Logo in the printed program
• Emcee mention by name, twice
• Social media tag in one pageant-day post
• Vendor table in the lobby
• Invitation to the pageant VIP reception
• One complimentary ticket

Patron Sponsor — $150

Show your support with recognition

• Name listed in the printed program
• Thank-you social media post (grouped with other patrons)
• Two complimentary tickets to the pageant

Custom Opportunities

Interested in sponsoring a specific aspect of the pageant — the crown, the scholarship, the opening number? Contact [NAME] at [EMAIL] to discuss custom opportunities.

Sample Sponsor Outreach Email

Subject: Supporting the next generation of [COMMUNITY] leaders

Hi [FIRST NAME],

I hope this finds you well. I’m [YOUR NAME], director of [YOUR PAGEANT NAME], a [DESCRIPTION] that takes place on [DATE] at [VENUE].

I’m reaching out because [BUSINESS NAME] has a strong presence with families in our area, and our audience of [DESCRIPTION] overlaps closely with your customers. I wanted to share our sponsorship opportunities in case there’s a fit.

Our three tiers — $1,500, $500, and $150 — each come with specific deliverables for your business: logo placement, emcee mentions, social media visibility, vendor space, and a framed photo with our titleholder to display at your business.

Would you have fifteen minutes this or next week for a quick call? I’d love to walk through what could work for you.

Thanks for considering.

[YOUR NAME] Director, [YOUR PAGEANT NAME] [PHONE] | [EMAIL]

Post-Event Sponsor Recap (send within two weeks)

Every sponsor should receive a recap showing:

• Photo of the titleholder holding their logo/sash
• Total attendance number
• Social media reach numbers (impressions, tags, shares)
• Thank-you note from the director
• Invitation to renew for next year

Sponsors who receive a recap sponsor again at a significantly higher rate than those who don’t.

Edit tier amounts and deliverables to match your market. The middle tier should be your most profitable — most sponsors choose it.